Privacy Policy

Effective Date (Updated) : 1 January 2025

Equestrian Trade and Business Australia (ETBA)

At Equestrian Trade and Business Australia (“ETBA”, “we”, “our”, or “us”), your privacy is a priority. This Privacy Policy explains how we collect, use, and protect your personal information when you interact with our website, products, or services. By using ETBA, you agree to the terms outlined in this policy.

1. Information We Collect

a. Personal Information
We may collect personal information you provide, including:

• Name, email address, phone number, and mailing address

• Payment and billing information
  

• Participation in contests, promotions, or surveys

b. Automatically Collected Information
We may automatically collect non-identifying data to improve our services, including:

• IP address, browser type, and device information

• Pages visited, time spent on site, and interactions with content

2. How We Use Your Information

a. Personal Information
We use your personal information to:

• Process orders and manage your account

• Provide customer support and communicate about your orders

• Share updates, promotions, and events (if you have consented)

b. Automatically Collected Information
We use this data to:

• Analyse website usage and performance

• Improve user experience and personalise content

3. Use of Media and Branding

By participating in ETBA events or promotions, you acknowledge that:

• Your company logo or branding may be used for event promotion, including on social media, advertising, and other operational or promotional materials related to ETBA events.

• ETBA will use these assets responsibly to promote events and our community, but this does not transfer ownership of your logo or branding.

4. Email Subscription

By subscribing to our email list, you consent to receive marketing and informational emails from ETBA. You can update your preferences or unsubscribe at any time via the links in our emails.

5. Sharing Your Information

• We do not sell your personal information to third parties.

• We may share information with trusted service providers who assist with order fulfilment, shipping, payment processing, website operations, or event management and sponsors.

6. Security

We implement industry-standard security measures to protect your data, including:

• Encryption of sensitive information using Secure Socket Layer (SSL) technology

• Secure storage and restricted access to personal information

7. Cookies and Tracking

We use cookies, web beacons, and similar technologies to:

• Enhance your browsing experience

• Analyse website traffic

• Personalise content and marketing

You can manage or disable cookies via your browser settings, though some features of the website may be affected.

8. Links to Third-Party Websites

Our website may contain links to third-party sites. We are not responsible for their privacy practices. Please review the privacy policies of any third-party sites you visit.

9. Children’s Privacy

Our services are not directed at children under 13, and we do not knowingly collect personal information from children.

10. Order Processing

When you place an order, we use your personal information to:

• Process and fulfil your order

• Communicate order status and shipping updates

11. Updates to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal obligations. The latest version will be available on our website with an updated effective date.

12. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy, please contact us:
Email: info@equinebusiness.com.au

Your trust is important to us. By using ETBA, you acknowledge that you have read, understood, and agree to this Privacy Policy.